27.4.2009

Tarja Honkanen, a Varamiespalvelu entrepreneur in the service areas of Mikkeli and Varkaus-Pieksämäki, named Franchise Entrepreneur of the Year

PRESS RELEASE

24 April 2009

Tarja Honkanen, a Varamiespalvelu entrepreneur in the service areas of Mikkeli and Varkaus-Pieksämäki, named Franchise Entrepreneur of the Year

Tarja Honkanen, a Varamiespalvelu-Yhtiöt entrepreneur from Mikkeli, was awarded the title of Franchise Entrepreneur of the Year 2009 at a prize ceremony of the Finnish Franchising Association (FFA) on 23 April 2009. The winner was selected by a working group appointed by the FFA’s Board of Directors which took into account e.g. how the winning entrepreneur implements the franchise system successfully in accordance with the instructions of the franchisor and operates in a truly entrepreneurial spirit and takes other entrepreneurs in the chain into consideration.

A local Varamiespalvelu entrepreneur as of 4 June 2002, Tarja Honkanen has in a few years been able to develop and increase the business operations in the service areas of Mikkeli and Varkaus-Pieksämäki in an exemplary manner. Both service areas have received great feedback from customers and excellent results in the customer satisfaction surveys conducted by Varamiespalvelu.

The turnover of Work Point Mikkeli Oy, Tarja Honkanen’s local company, has vigorously increased in recent years. In fact, the company has become an important employer in Mikkeli and Varkaus. In 2008, the Varkaus-Pieksämäki service area was selected as the best sales area of the Varamiespalvelu chain. However, the growth has not been reached at the expense of profitability, as Tarja Honkanen has focused efforts on long-term customer co-operation and on developing customer-driven operations.

As a token of her outstanding work, Tarja Honkanen also received a Franny statue at the FFA’s prize ceremony. Given by Varamiespalvelu-Yhtiöt to one of its distinguished entrepreneurs once a year, the Franny statue is an internationally known and appreciated prize awarded by franchisors to distinguished franchisees all over the world.

Varamiespalvelu-Yhtiöt (also known by its international name VMP-Group) is a private, Finnish chain of companies that provides staffing services, hiring out and recruiting staff for all fields and most job assignments. In 2008, the chain’s turnover stood at 155 million euros and the company arranged workers for 100,000 job assignments in 5,500 companies. This makes Varamiespalvelu-Yhtiöt a market leader in terms of both turnover and the number of service areas. The company operates as a franchise in over 70 locations in Finland, Sweden, Estonia and Spain.
 

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